MCI Group
Creating a central hub for a global communications and event management company, giving brand consistency while allowing for the provision of local content and language
About MCI Group
MCI is an independent, global association, communications and event management company. Our combined expertise enables us to offer strategy, creativity and execution in the field of association management (AMC), Congress and Exhibition (PCO), live communication, meetings, events and incentives and performance improvement programs.
MCI has an annual turnover in excess of 229 million euro and successfully deliver over 2500 events worldwide.
With offices currently in 44 cities in Europe, the Middle East, Asia, Oceania and South America, MCI is a thought leader in building community around brands, products and services for companies and institutions. Our 900 plus employees represent 35 different nationalities and speak 50 different languages offering local knowledge in a completely international team.
About the Solution
MCI needed to balance its strength as a global provider of solutions with the ability to deliver locally focussed packages. In order to do this Nemetos delivered a central global site, outlining the company’s core strengths. This was combined with the ability for the local organisations to build on the central site to profile their own organisations – sharing certain global content, and producing some locally. This also facilitated the translation process as the volume was reduced and tasks performed in the regions.